Freshen Up For Spring With A New Look: Spruce Up Your Face

The American Academy of Facial Plastic and Reconstructive Surgery Offers Specialists in Facial Rejuvenation

Alexandria, VA, March 6, 2012 – It’s that time of year again: dust off the cobwebs, break out the spring clothes and overhaul that messy garage. The care you give your home with a thorough spring cleaning should also apply to you. Why not reward your hard work by refreshing your look and rejuvenating your face?

The American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS) has experts available to discuss a variety of non-invasive facial procedures that can even be done during a lunch break, including neurotoxin injections, facial fillers and chemical peels.

Cosmetic “lunch-time” procedures are rising in popularity, according to new survey results for 2011 released recently by the Academy. These brief procedures offer immediate results and cost less than more invasive procedures, rendering them among the most popular treatments requested by both men and women.

“These procedures offer minimal discomfort and eliminate the extended recovery period, which are frequent reasons patients choose to opt out of facial plastic surgery,” said Tom D. Wang, M.D., President of the AAFPRS.  “Patients receive instant gratification and do not have to undergo hours of surgery to enhance their face.”

The survey found that women under age 35 opted for less invasive procedures overall. The most common non-surgical procedures last year for this group were Botox (a type of neuromodulator) injections (64 percent), hyaluronic acid injections (55 percent), chemical peels (24 percent) and microdermabrasion (15 percent).  Overall, the most common non-surgical procedures were Botox and hyaluronic acid injections, while the number of poly-l-lactic acid injections and fat injections increased slightly.

Sixty-three percent of procedures performed by Academy surgeons in 2011 were cosmetic versus reconstructive procedures, and women continue to outrank men for both surgical and non-surgical procedures.

Reversing a trend, the average costs of both surgical and non-surgical procedures decreased in 2011. Non-surgical procedures saw a minimal increase in the average cost of chemical peels (superficial).

With the price tag of surgeries declining, the Academy anticipates more patients will turn to “lunch-time” fixes for their face this spring and summer to freshen their look.

“It’s one of the hottest trends at the moment,” Wang said. “It’s quick, affordable and everything patients are looking for.”

Find the Right Surgeon
The AAFPRS reminds patients and professionals that when considering a facial procedure to first seek surgeons who are qualified, trained and experienced in performing those procedures and ensure that patients trust their face to a facial plastic surgeon. The AAFPRS web site offers a searchable member directory, which can help you find an AAFPRS facial plastic surgeon near you. For more information, visit

About the AAFPRS
The American Academy of Facial Plastic and Reconstructive Surgery is the world’s largest specialty association for facial plastic surgery.  It represents more than 2,700 facial plastic and reconstructive surgeons throughout the world. The AAFPRS is a National Medical Specialty Society of the American Medical Association (AMA), and holds an official seat in both the AMA House of Delegates and the American College of Surgeons board of governors. AAFPRS members are board certified surgeons whose focus is surgery of the face, head, and neck. AAFPRS members subscribe to a code of ethics. In addition, the AAFPRS provides consumers with free information and brochures and a list of qualified facial plastic surgeons in any area by visiting the AAFPRS web site,