Third Quarter 2010, Volume 24, Number 4

Men want to look good too


Can surgery buy you happiness?

A two-part rejuvenation strategy…targeting structure and skin for better results

Ask the Surgeon / Health Tip / What’s New

Men want to look good too

While women dominate the offices of facial plastic surgeons, men are interested and increasingly showing up for treatments and surgeries. According to the American Academy of Facial Plastic and Reconstructive Surgery, the most common non-surgical procedures for men in 2009 were Botox, hyaluronic acid injections, and chemical peels. The most popular surgical procedures were rhinoplasties, blepharoplasties, and facelifts.

Reportedly, surgeons are finding two main trends when it comes to the reasons behind men having cosmetic surgery. The top reason is to increase competitiveness in the workplace. Regardless of profession, men see it as very important to look younger, less tired, and more vigorous to retain their jobs and advance their careers. Studies have shown that both good-looking men and women receive more promotions and raises than their less attractive peers.

The second trend is to look more attractive for a spouse. Men want to look good and feel confident about how they present themselves to others. They realize that staying attractive for their mate is a major factor in maintaining that relationship.

The following describes the top non-surgical and surgical procedures men are having.

Botox®: This botulinum toxin A injection is approved by the Food and Drug Administration (FDA) to reduce the signs of wrinkles around the eyes and between the brows. Using a small gauge needle, it is injected under the skin to weaken the muscles in the forehead and around the eyes that contract the skin and cause wrinkles. There is no recovery time and results should last three to six months.

Hyaluronic acid: This dermal filler is approved by the FDA for correction of moderate to severe facial wrinkles and folds, e.g., nasolabial folds. In the skin, hyaluronic acid fills the space between collagen and elastin fibers, replenishing the natural volume lost during aging while delivering essential nutrients and hydration. Results may last six to 12 months, due to the body naturally absorbing the injectable over time.

Chemical peels: Resurfacing of the skin with an acid solution that peels the top layers and allows smoother, regenerated skin to emerge is called a chemical peel. It is an effective treatment for wrinkles caused by sun damage, mild scarring, and certain types of acne. The deeper the peel, the longer the recovery time, with an average of two weeks.

Rhinoplasty: This surgery improves the function or shape of the nose. A surgeon can reduce or increase parts of your nose, remove a hump, change the shape of the tip or bridge, improve breathing ability, or narrow the nostril span. This surgery requires at least two weeks recovery time.

Blepharoplasty: This procedure removes excess skin in the upper and lower lids and reduces the amount of fatty tissue under the eye. Surgery may be done on the upper or lower lids, or both, depending on the specific problem.

Facelift: Men have this procedure to smooth and tighten the skin in the lower part of the face. The underlying muscles can also be tightened and repositioned. The signs of aging are lessened by shaping the neck area, reducing jowls, and refining the jaw line.

Make room for more men in the waiting room. They are taking charge of their appearance to increase self-confidence, which will positively affect all aspects of their professional and personal life.